Established
You’ve built a real business with increasing financial complexity and meaningful decisions ahead.
CFO advisory for founder-led businesses
Know where yourbusiness is headedand what to do next.
Ongoing CFO advisory that keeps a financial eye on the business, brings important developments to your attention, and helps you decide what to do next.
Start a conversation →Financial brief In view
Good morning. Three things before you start the day.
Cash position$186,750↑ $4,600 since yesterday
One flag today
Northline Distribution is now 52 days past due.
Invoice #2187 has a $24,600 balance. If it slips another week, Friday’s payroll and the planned equipment deposit will draw cash below your operating target.
Your 3-step plan
- 1.
Call Northline today and confirm a payment date for Invoice #2187.
- 2.
Hold the $18,000 equipment deposit until the collection date is confirmed.
- 3.
Ask Summit Supply to keep its quote open through next Friday.
MonitorClear advice. Focused action.Advise
Financial visibilityStrategic thinkingBetter decisions
Advisory in practice · Martial arts business
Better pricing.
A clearer growth plan.
132%increase in top-line revenue over two years after Matt began working with the business.
Pricing was too low. Growing revenue meant addressing both what the business charged and how it attracted and converted new customers.
Matt helped evaluate pricing and identify marketing and sales as priorities. The business increased prices, implemented a marketing plan, and invested in martial arts–specific business coaching and sales training.
Over the following two years, revenue increased 132%. The result reflects the business’s execution across these initiatives, supported by Matt’s guidance.
Who this is for
Built for owners facing bigger financial decisions.
Torvik is designed for established founder-led businesses that have outgrown financial reporting alone and need a clearer view of what comes next.
Visibility
You have financial reports, but they don’t always tell you where the business is headed.
Decisions
Hiring, pricing, cash, margins, investment, and growth decisions increasingly require more than instinct.
Perspective
You want experienced financial guidance without adding a full-time CFO.
A better starting point
What decisions are sitting in front of you that you don’t have the data to make confidently?
01
Can we afford the next hire?
↗02
Which work is actually most profitable?
↗03
What happens if growth slows?
↗04
Where should the next dollar go?
↗What Torvik does
Finance that moves the business forward.
Advice is the core of the relationship. Forecasts, models, dashboards, and financial analysis are used when they create visibility, sharpen a decision, or make progress measurable.
See what’s ahead
Forward-looking analysis that helps you see where the business is headed, with forecasts and scenarios built when the decision calls for them.
Forecasting · Cash flow · Scenario analysisKnow what drives the business
Focused financial reviews, meaningful KPIs, and margin analysis that reveal what is working—and what needs attention.
KPIs · Financial review · Pricing & marginsMake the next move confidently
A financial thought partner to pressure-test decisions, allocate capital, and keep strategy grounded in reality.
Budgeting · Capital allocation · Decision supportThe relationship
A clear financial direction.Focused priorities forwhat comes next.
Your business does not only change once a month. Torvik monitors the financial picture between meetings so meaningful changes, risks, and opportunities can be investigated and brought to you when they deserve attention.
During each advisory cycle, you work directly with Matt, who gets to know your business, your goals, and the decisions behind the numbers. He applies CFO judgment to what the numbers are saying, and together you narrow the focus to the few priorities that matter most, establish clear next steps, and measure what changes.
Monitor→Understand→Advise→Act→Measure→Adjust
See How Advisory Works →CLARITYACTIONFORESIGHTCONTEXT
The distinction
Forward-looking finance.Not backward-looking
accounting.
Your accountant records and reports what happened. Torvik helps you understand what it means, what may happen next, and what to do about it.
Torvik does not take over your finance department or manage day-to-day accounting. The role is to help you see clearly, decide confidently, and stay accountable to the priorities that move the business forward.
We complement strong accounting—not replace it.
Founder-led by design
Senior financial thinking, directly at the table.
Matt Torvik Founder & CFO Advisor
Matt began his career at Ernst & Young before moving into Controller and CFO leadership inside a growing, founder-led business. That combination of disciplined financial training and hands-on operating experience shaped his practical approach: understand the reality behind the numbers, identify what matters most, and help the owner make the next decision with confidence.
His work spans cash-flow forecasting, budgeting, financial analysis, KPI development, and strategic decision support. But the goal is never to create more reports or complexity. It is to turn financial information into clear priorities and meaningful action.
Matt founded Torvik Consulting to give business owners direct access to thoughtful, CFO-level advice and perspective without adding another full-time executive or handing over their finance function.
Meet Matt →Start the conversation
Let’s get clear on
what comes next.
Bring the decision or financial question sitting in front of you. We’ll talk through what you can see today, what may be missing, and whether ongoing CFO advisory would be useful.
Schedule a conversation ↗matthew@torvikconsulting.com